MGH Distributors


FMCG Distribution Network

FMCG Distribution Network

Fast moving consumer goods (FMCG), also known as consumer packaged goods (CPG), are the most common type of consumer product. Also, it includes the manufacturing, distribution, and marketing of these products. This includes both durable and nondurable goods, such as food and beverages, as well as personal, health, and home care products. FMCG products are …

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Distribution in Marketing

Distributor In Marketing

Who is a distributor?   A distributor serves as a link between a product’s manufacturer and another party in the distribution chain, such as a supplier, a value-added reseller (VAR), or a system integrator (SI). The dealer performs some of the same duties as a wholesaler, albeit with a greater degree of involvement. Distributors are responsible for payment and procurement at a minimum. However, unlike …

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